Intellectual Property – The backbone of today’s business
"Intellectual Property the backbone of today's business" Branding strategies & Enhancing Business CompetitivenessAbout this eventRaise awareness of how patents, copyright, trademarks and designs has an impact on daily life and how to protect creativity, and the contribution made by creators and innovators to the development of societies across the globe. This seminar is a great opportunity for all the young innovators, especially women, who wish to translate their ideas to into valuable products and services that are distributed in the market, to learn how they can use the IP system to build a strong business, protect their innovations and turn them into bankable IP assets.